138,87 €
173,59 €
Integrated Advertising, Promotion, and Marketing Communications, Global Edition
138,87 € 
- Išsiųsime per 10–14 d.d.
For courses in advertising.A study of integrated marketing communications taught through real-life applicationIntegrated Advertising, Promotion, and Marketing Communications, 9th Edition speaks to an evolved definition of integrated marketing and teaches students how to effectively communicate in the business world. It champions the importance of weaving together all marketing activities into one clear message and voice, and helps students understand how communications are produced and transmit…
138.87
2025-06-29 23:59:00
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- Autorius: Kenneth Clow, Donald Baack
- Leidėjas: Pearson
- Metai: 2021
- Puslapiai: 472
- ISBN-10: 129241121X
- ISBN-13: 9781292411217
- Formatas: 21.4 x 27.5 x 1.9 cm, minkšti viršeliai
- Kalba: Anglų
- Extra -20 % nuolaida šiai knygai su kodu ENG20
Integrated Advertising, Promotion, and Marketing Communications, Global Edition + nemokamas atvežimas! | knygos.lt
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For courses in advertising.A study of integrated marketing communications taught through real-life application
Integrated Advertising, Promotion, and Marketing Communications, 9th Edition speaks to an evolved definition of integrated marketing and teaches students how to effectively communicate in the business world. It champions the importance of weaving together all marketing activities into one clear message and voice, and helps students understand how communications are produced and transmitted. The text explores advertising and promotions, and the roles of social media, mobile messaging, and other marketing tactics to effectively reach consumers. With added tools to help learners apply concepts to real-life situations, students will understand the vital links marketers use to connect and interact with customers.
EXTRA 20 % nuolaida
138,87 €
173,59 €
Išsiųsime per 10–14 d.d.
Kupono kodas: ENG20
Akcija baigiasi už 4d.06:53:40
Nuolaidos kodas galioja perkant nuo 10 €. Nuolaidos nesumuojamos.
- Autorius: Kenneth Clow, Donald Baack
- Leidėjas: Pearson
- Metai: 2021
- Puslapiai: 472
- ISBN-10: 129241121X
- ISBN-13: 9781292411217
- Formatas: 21.4 x 27.5 x 1.9 cm, minkšti viršeliai
- Kalba: Anglų
For courses in advertising.
A study of integrated marketing communications taught through real-life application
Integrated Advertising, Promotion, and Marketing Communications, 9th Edition speaks to an evolved definition of integrated marketing and teaches students how to effectively communicate in the business world. It champions the importance of weaving together all marketing activities into one clear message and voice, and helps students understand how communications are produced and transmitted. The text explores advertising and promotions, and the roles of social media, mobile messaging, and other marketing tactics to effectively reach consumers. With added tools to help learners apply concepts to real-life situations, students will understand the vital links marketers use to connect and interact with customers.
A study of integrated marketing communications taught through real-life application
Integrated Advertising, Promotion, and Marketing Communications, 9th Edition speaks to an evolved definition of integrated marketing and teaches students how to effectively communicate in the business world. It champions the importance of weaving together all marketing activities into one clear message and voice, and helps students understand how communications are produced and transmitted. The text explores advertising and promotions, and the roles of social media, mobile messaging, and other marketing tactics to effectively reach consumers. With added tools to help learners apply concepts to real-life situations, students will understand the vital links marketers use to connect and interact with customers.
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